Meaning Target Rating Points
What does Target Rating Points mean? Here you find 4 meanings of the word Target Rating Points. You can also add a definition of Target Rating Points yourself
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Target Rating Points1.
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Target Rating PointsThe total number of in-market impressions from a target audience delivered by an out-of-home campaign expressed as a percentage of a market population.
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Target Rating PointsTRPÕs are a statistical measurement which allows one to evaluate the relative impact of differing advertising campaigns.
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Target Rating PointsRate of fare quoted and published by a travel industry supplier (i.e. hotels, tour operators, etc.) Usually an annual tariff is produced in booklet form for use in sales calls at trade shows.
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