The promotion and/or selling of a company, product, service, etc.

The way in which a product or media text is sold to a target audience.

1560s, "buying and selling," verbal noun from market (v.). Meaning "produce bought at a market" is from 1701. The business sense, "process of moving goods from producer to con [..]

< link to definitions >

art and science of selling a product.

The activities of a firm intended to induce buyers to select its product. Models of perfect competition omit this activity, assuming that each firm can sell all it wishes at the prevailing price. Mode [..]

The process or technique of promoting, selling, and distributing a product or service. [D02992]

Marketing describes both the organisational function and the process concerned with identifying, anticipating and satisfying customer requirements profitably.  Sales activities are often described as [..]

Reverse marketing refers to the situation in which a buyer encourages an organisation to enter a market that they otherwise had not planned to do. The term is based on the idea that marketing involves [..]

selling: the exchange of goods for an agreed sum of money the commercial processes involved in promoting and selling and distributing a product or service; &amp;quot;most companies have a manager [..]

the department in a publishing house with responsibility for promoting titles published; this may include the creation of point of sale

Definition The process by which products and services are introduced to the marketplace.

Marketing Division

The strategy or creating of an image, designed to attract customers to buy specific products or services or shop in particular stores.

Moving goods and services from the provider to consumer.

The process of aiming to increase artist popularity, profile and product sales by generating interest in the artist’s music. This includes exposure in various mediums such as print, television, radio [..]

Making a product or service known in the marketplace

selling farm products to the processor, wholesaler or consumer.

Under the Federal Trade Commission Act:

Let us say you have a product, how can you advertise and sell it on the web? If you want to advertise it on this website mindprod.com, you would have to do it via Google Adwords/ Adsense. Your ad woul [..]

(n) the exchange of goods for an agreed sum of money(n) the commercial processes involved in promoting and selling and distributing a product or service(n) shopping at a market

– The return of recyclables to productive use. Marketing may involve the sale of materials, or be a transaction without pay. In some instances, marketing may involve payment to a user (City Cycle, 199 [..]

The craft of linking the producers of a product or service with customers, both existing and potential. Marketing creates, communicates, and delivers value to customers in ways that benefit the organi [..]

Activity involved in Transfer of goods from producer to consumer or in the exchange of services.

Application of Marketing principles and techniques to maximize the use of Health care resources.

Use of Marketing principles also used to sell products to consumers to promote ideas, Attitudes and Behaviors. Design and use of Programs seeking to increase the acceptance of a social idea or practic [..]

Getting people to give you money for goods or services. The relative importance of marketing and research to the wellbeing of society can be measured by the amounts of money spent on each activity.

Activity involved in transfer of goods from producer to consumer or in the exchange of services.

 all hard costs for project publicity or a portion of season brochures. Payments to marketing professional belong under “Professional Fees” in the Expenses budget.

Refers to advertising and marketing efforts that use the Web and email to drive direct sales via electronic commerce, in addition to sales leads from websites or emails. Also known as Online Advertisi [..]

a continual, sequential process through which management plans, researches, implements, controls, and evaluates activities designed to satisfy both customers' needs and wants and the organization's objectives

The process of planning and executing the distribution, pricing, promotion, advertising, and selling of goods and services.

The activity and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.

The process or technique of promoting, selling, and distributing a product or service. To be most effective, marketing requires the efforts of everyone in an organization and can be made more or less effective by the actions of complementary organizations.

the act of sending pitches to markets to obtain work

series of activities that find out what customers need or want, and ensures they get it; related groups of business activities with purpose of satisfying demands for goods and services; process of pla [..]

A range of activities that a business uses to tell its customers and potential customers about the services that it offers.

A character in a file that prevents the executing program from interpreting the following character as a function character.

Number sequence that unambiguously identifies the manufacturer of a product during coupon processing.

The definition of a budget at a high level in a hierarchy and the subsequent distribution of this budget across lower levels of the hierarchy.

Assists in the visualization of hierarchical structures, by showing them as a set of nested rectangles. This allows specific dimensions to be shown, by making the area of the rectangle proportional to [..]

Formula and average pricing: the formulas for determining prices are defined. A formula consists of two TERMS, A and B, the result of which can be used either as the higher, lower or average.

A business partner such as a customer, marketing prospect, or contact person in a target group.

Condition attribute that can only be used as a table element in a rule, but not as a condition attribute. A subattribute is the lower-level part of a "table" in the rule builder.

A specification of product revenue or volume to be sold in a future period to a particular account (customer).

A specific form of sales planning.

When a Web shop customer views a product, advanced recommendations are displayed on the product overview page. Typically, advanced recommendations come from previous experience that found, for example [..]

Procedure used to calculate the planned quantity of a promotional product to be assigned to business partner.

A formula used to determine the product quantities to be allotted to business partners within a target group.

A venue for refining oil used as a substitute when the default factory does not have sufficient availability.

A group of marketing projects that are intended for simulation.

Updated agreement due to a consequential change in the agreement information. An example would be a change of address in some cases, or a change in the status of the applicant receiving a grant.

A criterion used to generate marketing profiles. Attributes include:

A thematic grouping of attributes.

A technical grouping of attributes and structures.

A finite group of criteria used to create marketing profiles.

A range of selection sources and the (released) selection criteria. Attribute lists are used to create target groups within segmentation. They are typically drawn up by a Marketing Database Manager. A [..]

A category of characteristics.

A period of time that is used in formual and average pricing to determine the average of external quotations.

The key figure, typically an historical value, used as the basis for determining performance in the current time period.

A basic volume of sales made in the absence of any promotion or merchandising event activity.

A classification of non-deliverable e-mails as either temporarily or permanently non-deliverable.

Service for recognizing and managing temporarily or permanently non-deliverable e-mails.

A specifically designed procedure that defines how the system handles temporarily or permanently non-deliverable e-mails.

The purchasing behavior expressed in percentage during a promotion.

An instrument used in marketing to plan the measures by which a marketing plan is to be executed.

function that allows you to model your campaigns, thus allowing you to set up multi-channel, multi-wave and real-time campaigns. A separate screen that can be called up directly from the Marketing Pla [..]

A marketing measure or activity attached to a campaign.

A collection of processes to record and handle responses. These responses can consist of:

A guided activity for creating and executing simple campaigns.

The last price of the day as quoted by an external organization.

A routine used by the commodity pricing engine (CPE) to calculate the result of the formula from its term results.

A set of marketing projects that have reached a certain point in their life cycle and are likely to become operative in the near future. The members of the committed projects are identified through th [..]

Defines discounts offered to participating dealer families based on certain commitments made by the dealer families

The key figure that is compared with the base dimension to determine performance.

Attribute that is created based on existing data within the system and not by extracting data from external resources. For example: If you have the attribute "annual salary" and you divide i [..]

Determination process for defining output values based on predefined input values via condition records.

A sales offer made from the manufacturer directly to the end customer.

A process at the beginning of a trade promotion during which internal data and data from external sources is collected and prepared.

The first choice location to provide materials to fulfill a delivery.

The first choice place from which materials are taken to fulfill a delivery.

One of the geographic elements within the DRC (Differential Reference Code). As a company may have hundreds of DRCs defined in their system, it sometimes makes practical sense to group together some o [..]

Screen on which the details of the pricing evaluation for each document item are displayed.

Rule describing the dependencies between products which are linked together for the purposes of cross-selling or up-selling/down-selling.

Used during campaign automation to optimize a campaign.

A group of marketing projects that are intended for actual planning and execution, and not for simulation.

A setting the user makes when planning trade promotions that determines which product dimension is used.

Used to refer to the whole marketing structure, containing everything from marketing plans through to campaigns or trade promotions or elements. When you are talking about the structure as an entity, [..]

An object used in the planning and execution of marketing-related practices.

A group of marketing projects.

A potential or existing customer.

Generic term for profiles, profile sets, target groups, and product segments.

Unit of classification for marketing costs.

A key functional area of SAP for Oil & Gas that deals with marketing, contract entry, and order entry.

Generic term used to denote all planning elements in Marketing and Campaign Planning, namely:

A group of related marketing profiles and/or target groups that were modeled together or which are to be interpreted together, for example because they are all connected to one marketing campaign.

Planning of sales quantity and sales price for each product/product group in a trade promotion.

A marketing philosophy which focuses on long-term customer retention through the use of two-way, individually addressable media (especially the Internet).

Initial invoice sent before the final price of an oil product is known.

Determines the 'event date', or 'offset reference date' used in formula and average pricing. The event date is used to define the time period over which the average value of extern [..]

Maximum dollar value or maximum quantity that can be provided as a discount off the invoice price.

A public, quoted price for a specific product at a specific time. It is entered in the system and is used for formula and average pricing calculations.

In the area of formula and average pricing, the date on which a quotation is valid.

Organisation (internal or external) which supplies a particular piece of pricing data, such as Reuters or Platts.

Table in which the public, quoted prices (quotations) for specific products are entered.

Price for branded or unbranded fuel products leaving a terminal. Rack prices can be subject to daily fluctuations and needs to be updated in the system either manually or with the help of an external [..]

Price which is the FOB (free on board) price for oil products leaving a refinery. The rack price does not include transportation costs and is used in conjunction with the DRC, differential reference c [..]

Method used to determine which business partners are to receive allocations, depending on the quantity of products allocated to them.

Display currency used in MAP for formula and average pricing. The currency for calculating and displaying the formula amount. The amount is later converted into the document currency.

Groups together a marketing project and all of its tasks or elements. For example, object class CP (consumer promotion) could contain the task CPT (consumer promotion task)

An inbound product offer or message that is proposed to customers real-time, based on a defined set of criteria as well as rules defined in the rule builder. The criteria include eligibility, agent sk [..]

Campaign of campaign type real-time offer (RTOM) in which the customer initiates inbound campaign interaction.

Profile definition of a group of which the customer is part. The recipient profile is created and refined in the SAP CRM WebClient UI to make a real-time offer more fitting to the customer.

A time period within the overall validity period of a coupon campaign that is defined for analytical purposes.

Percentage of coupons issued that customers have redeemed.

A day on which there is no quotation available for a quoatation number (for a material at a certain location, under certain conditions).

Rule which is based on the determination of quotation or exchange rate averages and determines if holidays should be used to determine average values or not.

Method of improving targeting of real-time offers, linked to the learning mechanism of the RTOM engine. Criterion to validate an assumption about the real-time offer recipient that focuses on who coul [..]

Field which, when flagged, specifies that no external price quotation was available for a specific date.

TPM process: Negotiation (usually annual negotiations) with customers or retailers to predetermine sales and promotions in detail.

Application in CRM Marketing that allows you to display and edit all of your marketing activities, such as campaigns or trade promotions. The marketing calendar allows you to view your activities in e [..]

A personalized mail sent in a campaign.

Used as an extension to the Marketing Calendar, this tool displays key figures relating to specific campaigns. These key figures can be displayed using different views, for example, you can display ke [..]

A part of the organizational model for defining how an enterprise structures responsibilities in its marketing activities.

An instrument in marketing used to draw up and implement marketing policy.

Represents a marketing measure or activity and appears as a subordinate node within the marketing plan.

A value of a commodity that is used in accounting.

A globally-unique identifier (GUID) of a mail form and a business partner.

To import campaign responses as leads or activities.

To record responses related to campaigns quickly and easily.

A control used to associate the employee responsible with account hierarchy nodes, products categories, or sales categories using territory management.

A TPM process that details the execution of the complete logistical process in connection with a trade promotion.

Provides guidance to key account managers (KAM) to ensure that all parties within the division and/or business unit strategically approach trade spend programming in a consistent and optimal manner.

Component in CRM Marketing used to implement marketing activities in the consumer goods industry in cooperation with retailers. All activities take place in a closed-loop scenario with several process [..]

A key performance indicator (KPI) obtained by dividing the total expected costs for a trade promotion by the total expected revenues.

The person responsible for managing trade spending across the various product lines and accounts.

The process of planning promoted and non-promoted volume.

Marketing activity used by industries that sell into the retail channel or via brokers or wholesalers.

A graphically-built rule that uses flowchart-style shapes and connectors to represent conditions and actions.

A representative selection of business partners used for performance reasons to calculate the expected size of a target group.

Integrates Real-Time Offer Management into the Customer Relationship Management Marketing application.

A combination of marketing projects that describes an approach to a possible future business goal.

A list of the marketing projects that make up a scenario.

A group of competing scenarios.

Report for second-level pricing analysis which displays formula and average pricing data.

Describes a status that is relevant to security for digital assets. The status determines which users are able to view and modify a digital asset.

Describes the type of expenditure, for example, fixed, variable, sales revenue-related.

The promotional amount to be awarded to the retailer or channel partner based on a specific amount of product purchased from the manufacturer.

Process of either separating your customer base into homogenous groups or dynamically grouping your products, both by combining certain selection criteria, thus enabling you to address the resulting t [..]

In the case of segmentation with normal data volume, a segmentation basis is a list of business partners/products/marketing prospects that represents a subset of all the business partners contained in [..]

The hierarchical structure of segments that originates when filter criteria are applied to the root segment and subsequently to the resulting leaf segments. The hierarchical structure can have one or [..]

A TPM process that details the consent of agreements after negotiation: The key account manager introduces planning to the retail buyer and creates sales orders by arrangement.

Pairs of rules and values in real-time offer management. Example: You create a rule "groups of ages" and you pair a certain age of a person with a value. For example 0 to 3 = infant, 3-12 = [..]

The term used to describe an object whose function is to store bulk materials.

A notification about an email that cannot currently be delivered because of temporary problems (for example, email server is down) but may be redeliverable at another time.

An incentive scheme offered to retailers based on performance levels.

A type of trade promotion that connects dealers placing sales orders for parts with vendors (stock sources) who can deliver the specified parts within the framework of a trade promotion.

The area in which digital assets are qualified and processed.

Pricing based on the geographical location of the destination of a delivery, using a location code stored in the customer master (Differential Reference Code).

Defines one to one mapping of a source field in the address list to that of business partner structure along with underlying mapping or conversion rules for each mapped field.

Condition attribute with the data type table in the Customer Relationship Management rule builder Customizing.

Multiple records of data type condition attributes (table attributes), that are defined in the SAP Customer Relationship Management rule builder Customizing and used during the definition of rule cond [..]

In Grantor Management defines for a specific payment type, such as a a claim or an advance, how amounts that exceed the reference amount are handled by the system.

A dollar or percentage value that is used to build budget for trade promotion activities.

A collection of live rates planning elements. A live rates plan groups live rates planning elements by sales area and planning period.

A process used to create live rates in the system. Live rates planning determines the budget amounts used to fund promotional activities.

A subset of a live rates plan for defined planning combinations based on a specific responsibility assignment.

A territory relevant for live rates planning based on account hierarchy node and product category attributes.

A rule used in the area of formula and average pricing that determines how formula terms A and B are used (for example the larger or smaller of the two values, or in general A or B).

A tool used for providing data records from an InfoCube or a DataStore object (DSO) for manual planning or data entry.

The interaction object logs an inbound and outbound customer contact that is not created as an activity of the "contact" type.

Rates the significance of an interaction object as a marketing activity.

A practice in direct marketing where a certain target group is personally contacted by by letter, fax, text message or e-mail.

A unique, readable ID that identifies a business partner and a campaign that is executed using personalized mail.

Specifies the origin of the data used to create a data source, for example attribute set, BW query view, or InfoSet.

A comparison of trade promotions that checks for duplicated attributes.

A group of channel partners who are authorized to view campaign-related information.

A payment made in advance of executing the terms and conditions of an agreement and/or in advance of incurring expenditures.

Ranking method which assigns allocation quantities to business partners until a prescribed percentage of business partners relative to the total number in the list is reached.

A key figure and value category that represents live rates budget updates. These budget updates are created from postings from the live rates plan.

A key figure that represents budget transfer amounts to performance budget.

Defines the discounts assigned to customers based on the customer's pastperformance

One of the geographical elements within the Differential Reference Code (DRC). The DRC Region field may be used to create pricing conditions.

Unique identification number for a coupon.

Used in formula and average pricing for condition records to determine the rate for currency conversion. The rule determines whether the rates on the specific quotation dates (daily rates) or rates de [..]

A customer price list allows net prices to be calculated for a predefined list of products. The price list contains the quantity usually ordered by a customer along with the unit of measure.

Rule which says that the daily exchange rate is used for pricing (not an average determined over a period).

To check external data, when imported from external lists and if found to be duplicates, against the existing data in the database. If the imported data has additional reliable data that is missing fr [..]

The area from which attributes are taken.

A means of communicating proposed promotional activities from upper management to those tasked with executing it, such as key account managers (KAMs).

Web-based portal used by employees of a dealer company that is doing business with a service parts manufacturer. It provides a real-time link between the dealer and manufacturer and supports activitie [..]

Identification and removal of duplicate entries in a profile or target group in the Segment Builder.

Top node for new segmentation models as long as the user does not choose a different segmentation basis.

An e-mail sent by the mail server notifying that an e-mail could not be correctly delivered to the recipient.

In cross-selling this denotes the product(s) linked to a leading product or products, and which are to be proposed in addition to these products. These products are linked by means of a product associ [..]

An invoice type which is used in formula and average pricing.

The code represents a physical geographic specification used for calculating location specific prices, discounts and surcharges.

A media file with specified usage rights.

Describes the management of digital assets.

A comparison of a selected trade promotion and other trade promotions.

Method by which a pricing discount is offered to the customer or consumer.

Graphical format (bar chart, pie chart for example) by which the distribution of attribute values for a given selection of business partners is displayed in the Workspace area in Segmentation.

In-store display unit that serves to provide additional promotional support.

A process by which a cheaper product than the one selected is proposed for sale.

A value that the system updates to record the activities of a member of a loyalty program.

The start and end dates for which a product, product category, product group, or product segment is valid for a trade promotion or deal.

Structural representation of the information in the graphical display area of the integrated marketing calendar. The structure has an impact on how marketing projects are displayed, considering views [..]

The reimbursement of expenses incurred as a result of executing the terms and conditions of an agreement.

Coupon clearing using an external clearing house.

The process of procuring, managing, using, and reporting on acquired external data.

A three-character code that represents a subgroup in the product hierarchy.

Enhancement to order entry in which the system proposes default values and provides faster order entry (when the corresponding configuration is made).

Communicative measure for sales promotion. This could be, for example, an advert in a newspaper, flyer, signs or a promoter going out onto the streets to advertise a product.

Enables the export of business partners and related data during campaign execution. The export is performed in CSV or XML format. Export content can be defined in export forms similar to mail forms an [..]

An additional restriction criterion that is assigned to an attribute.

Helps users increase the efficiency of their searches by using only attributes that are more suited to their line of business or task.

Pre-defined searches in the form of buttons. The content of these tiles is available in the form of a hierarchy, with nodes and sub-nodes. The search tiles are configurable in terms of which tiles are [..]

New invoice that cancels any provisional invoice sent before the final price of an oil product is known.

The key figure that is the calculated amount.

A calculation that uses quotations such as those from Platts, Reuters, and others to determine the price of a material.

A formula master record is used to store formulas. Each formula has a formula ID. The formula master contains the following predefined search fields: customer, material, plant, material group and vend [..]

Words and concepts used in formula and average pricing are stored in the formula repository, to reduce the time needed for entering formulas which are needed repeatedly.

Defines rebates to be paid to the main dealer of dealer families based on certain monetary commitments made by the main dealer

Calendar containing both company work days as well as external marketing opportunities.

A type of financial incentive that is granted if the account increases sales during a specific timeframe.

A notification about an email, that was sent but could not be delivered because of permanent problems, such as an incorrect recipient address.

A comparison of a selected trade promotion with other trade promotions.

Campaign that supports high-volume marketing and is designed for a mass target audience, such as newsletters and product announcement.

The portion of a grant payment that is held by the lender pending the satisfaction of all agreement requirements, for example, the construction of housing.

Pertinent master data changes

A percentage of a scan-based billback that represents the shipped volume sold by the retailer to the consumer.

Displays what campaign the marketing E-mail is assigned to and the date and time at which the E-mail was created.

Contains a link to the marketing E-mail and displays which business partner received the marketing E-mail and the number of times the link to a Web site has been accessed.

Provides an overview of all E-mails within a specified number of marketing campaigns.

A tool used in Campaign Management for defining the content of mass communications such as e-mails, export files, faxes, and electronic messages such as SMS.

A key figure attached to a product association rule which describes the frequency with which two or more products are sold together.

A list of all the marketing projects relevant for the planning done in a scenario set.

A group of user settings that groups multiple planning profiles together.

A non-binding document that outlines proposed events and activities for an account during a specific timeframe.

Component of a top n list which contains the data controlling which products are proposed for which business partners in which scenario (Telesales, Internet Sales).

A code to identify responses from business partners or unknown partners. Response codes could be any one of the following types:

Time that is used to determine a period for averaging. The referenced date does not have to be a set date, but can be a dynamic reference, for example, the delivery date, which is not yet determined w [..]

Key that identifies a specific material at a location with specific conditions.

Business scenario in the Marketing key capability, which deals with the creation of a marketing plan and its structure. The marketing plan is the top-level marketing activity that is used as a framewo [..]

A value of a commodity that is determinated in order to calculate prices on the basis of an assumed, long-term rate.

Analysis of results and comparison of planned/actual values in a trade promotion at the end of a process cycle.

Rule which defines whether the value of specific condition types should be calculated using a gross or net (ASTM corrected) volume.

The sum of planned and actual sales volume or revenue.

In cross-selling, denotes the main product to which other products (accessories or alternative products) may be linked by means of an association rule.

Determination of the time period over which the average values for product quotations or exchange rates are to be made.

Link between an indirect account and the manufacturer the indirect account indirectly buys from through the wholesaler(s).

A retailer who does not receive shipments directly from the manufacturer. Instead the manufacturer sells the product to a direct account (wholesaler or distributor), who then resells the product to th [..]

marketing activity in the consumer goods industry carried out by a wholesaler

A set of attributes that act as default values when you perform an advanced search or create a new object.

An organization that provides services related to high-volume direct mail.

Expected increase in sales over and above existing figures for a product quantity/business partner combination.

The division of goods according to the percentage purchased by an indirect account from various wholesalers.

The wide area pricing zone is one of the geographic elements within the differential reference code (DRC). It may be used to create pricing conditions.

Part of a rule statement that defines the condition that the data must satisfy for the statement to be executed for it. For example, the condition that the data must fulfill to be included in the retu [..]

Rule which determines how Saturday and Sunday are to be processed, when no product prices quotations are available.

The entity that is the subject of your planning.

Formula in allocation planning designed to ensure that sufficient product quantities are available ("visible") at a business partner site throughout the duration of a promotion.

This is used to define how a budget is allocated. A rule can be fixed or based on attributes.

An interactive tool in CRM Marketing that acts as a central entry point for information about on-going and planned marketing activities within acertain time range.

The combination of account hierarchy node and product category that you choose for live rates planning.

Two or three-digit representation of the discount amount granted upon presenting a coupon at the POS.

Trade Promotion Management process: Checking and validation of adherence to the given agreements in the context of a trade promotion. Physical checking that an agreed-to activity took place.

Describes the usage of an object within the Segment Builder.

Identifies the application specified under usage category. For the usage category "shop", the usage object is the name of the shop.

Sales volume including additional measures such as promotions.

Defines the increase in sales brought about from a trade promotion. Multiplying the base quantity by this factor gives the total sales within a given period.

The agent must describe the property as accurately as possible and not misrepresent the details.

The agent must comply with various requirements about how To Let boards are displayed, how viewings are conducted, and whether marketing should continue after an offer is received. Agents are legally [..]

   All business activities involved in the moving of goods from the producer to the consumer, including buying, selling, advertising and packaging.   Marketing Plan

Actively sharing the good news of Unitarian Universalism with those who are new to our faith is part of the role of Unitarian Universalists everywhere.

publicity or promotion costs. Inclusive of the costs associated with newspaper, radio, and television advertising; printing and mailing of brochures, flyers, and posters; and publicity or advertising.

marketing (promotion, distribution and selling of a product or service)

Marketing is the study and management of exchange relationships. Marketing is the business process of creating relationships with and satisfying customers. With it focus on the customer, marketing is [..]

Marketing is the study and management of exchange relationships. Marketing is the business process of creating relationships with and satisfying customers. With it focus on the customer, marketing is [..]

Marketing is the study and management of exchange relationships. Marketing is the business process of creating relationships with and satisfying customers. With it focus on the customer, marketing is [..]

Marketing is the study and management of exchange relationships. Marketing is the business process of creating relationships with and satisfying customers. With it focus on the customer, marketing is [..]

Marketing is the study and management of exchange relationships. Marketing is the business process of creating relationships with and satisfying customers. With it focus on the customer, marketing is [..]

Marketing is a Canadian business magazine about marketing, advertising and media.

Marketing is the study and management of exchange relationships. Marketing is the business process of creating relationships with and satisfying customers. With it focus on the customer, marketing is [..]

Marketing was a British monthly trade magazine founded in 1931, and owned by Haymarket Media Group. It existed until May 2016.

Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large. Source: The MASB Common Language Project. http://www.themasb.org/common-language-project/ http://en.wikipedia.org/wiki/Marketing

Marketing is a management process that lets your goods or service reach a product by creating a product with a concept. It's called marketing