Testing two or more variations of app elements to see which one performs better.  Examples could be buttons, background colors, icons, screenshots, fonts, and app content.

Testing two or more variations of app elements to see which one performs better.  Examples could be buttons, background colors, icons, screenshots, fonts, and app content.

Allows app developers to create customized interstitial and video ads, promote new apps, and swap traffic with other developers.

the discovery and communication of meaningful patterns in data.  Developers use analytics to track the actions

Compiling a mobile app code into a finished mobile app product.  A packaged/compiled version of your mobile app software.

A person that creates apps for mobile devices.

The process of creating apps for mobile devices.

The process of getting a mobile app to end users.  Ready for sale on a mobile market like Google Play.

The final output of the app development process. An app package is deployable to an app store.

The process of optimizing mobile apps to rank higher in search results.  The better your ASO