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Definitions (78)
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Summary lead
the traditional journalism tool used to start off most hard news stories the first few sentences of a news story which usually summarizes the event and answers the questions: Who? What? When? Where? W [..]
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jump line
line of type at the bottom of a column which directs the reader to somewhere else in the paper where the story is completed, allowing more space for stories to begin on the front page
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news angle
the aspect, twist, or detail of a feature story that pegs it to a news event or gives it news value for the reader
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off the record
something a source does not want repeated in a news story
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GLOSSARY
Some terms can be useful in providing a common vocabulary with which to discuss journalism. Advertisement
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advertising manager
the person who oversees the sales representatives who sell space to advertisers, and ensures that ads are in the appropriate section
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Advertorial
an advertisement section in a magazine that looks like an article or a feature
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advocacy
a style of journalism in which a reporter takes sides in controversial issues and develops a point of view a style of journalism which is opposite of mainstream journalism, in which reporters are expe [..]
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Angle
particular emphasis of a media presentation, sometimes called a slant
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attribution
credit given to who said what or the source of facts
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