Bounce

Optimizing the center of gravity (CG) location in a clubhead design is critical for achieving the most favorable performance characteristics. The CG location significantly affects the golf ball flight (or roll for putters) by directly influencing all three of the major golf ball performance initial conditions: Ball Velocity, Launch Angle, and Spin [..]

A ball flight with a slight-to-moderate right-to-left curve for right-handed golfers, or a slight-to-moderate left-to-right curve for left-handed golfers. Depending on the golfer's preferences, a draw may be a desirable ball flight. However, golfers who wish to change this type of ball flight may consider a flatter color code (applies to irons [..]

Usually described as being open or closed, face angle refers to the direction the wood clubface is designed to point when the shaft is in the proper position at address.

A ball flight with a slight left-to-right curve for right-handed players, and a slight right-to-left curve for left-handed players. Depending on the golfer's preferences, a fade may be a desirable ball flight. However, golfers who wish to change this type of ball flight may consider a more upright color code (applies to irons only) and/or a th [..]

A term used to describe a lie angle in which the toe of any club (putter, iron or metal wood) is lower than standard, or lower than it would be in the preferred position. In this orientation, the loft of the club causes the face to be pointed farther right (for a right-handed golfer) which, with irons and metal woods, encourages a fade, or can be u [..]

A measurement or rating of how much a shaft will bend under a certain load, flex is usually assigned a familiar letter such as A, R, S or X. shaft designers create shafts for golfers with specific swing speeds to help them optimize the carry distance and trajectory of their shots. Generally, golfers with slower swing speeds require more flexible sh [..]

A ball flight with a pronounced right-to-left curve for right-handed golfers, and a pronounced left-to-right curve for left-handed golfers. A flatter color code (irons only) and/or a thicker grip diameter (irons and woods) can help reduce this tendency in most cases. A player who tends to hook his or her drives may also benefit from additional loft [..]

The angle of the clubface relative to the centerline of the shaft. While loft has the most influence on the launch trajectory of a golf ball, there are other factors that contribute significantly to the overall ball trajectory, specifically the effective shaft flex (shaft length, shaft flex and flex profile, i.e. tip-stiff vs. tip-flexible) and the [..]

A design characteristic of woods, roll is the vertical curvature of the face measured in inches of radius. Roll helps reduce the negative effects of hitting the ball too low or too high on the club face by providing additional loft when the ball is hit high on the face and less loft when the ball is hit low on the face. The amount of roll required [..]