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ladbrokesplc.com
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Definitions (26)
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ABB
Association of British Bookmakers.
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Cost Per Acquisition
Total of all online and offline marketing spend (including promotions and bonuses netted from revenue), all affiliate expenses relating to deals where affiliates are paid a one-off fee for each sign-up and all bonus costs (except those relating to sign-ups from revenue share affiliates) divided by the aggregate of the number of real money sign-ups [..]
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Cost per Acquisition
Total of all online and offline marketing spend (including promotions and bonuses netted from revenue), all affiliate expenses relating to deals where affiliates are paid a one-off fee for each sign-up and all bonus costs (except those relating to sign-ups from revenue share affiliates) divided by the aggregate of the number of real money sign-ups [..]
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EBITDA
Earnings before interest, tax, depreciation and amortisation.
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Gambling Act
The Gambling Act 2005 is the primary piece of legislation governing gambling regulations in Great Britain.
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Gambling Commission
Set up under the Gambling Act 2005, the Gambling Commission regulates casinos, bingo, gaming machines and lotteries. It is also responsible for the regulation of betting and remote gambling, as well as helping to protect children and vulnerable people.
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GamCare
A charitable organisation which provides counselling to those with gambling-related problems.
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Gaming Machines
Betting shops can operate machines with B2 content (including old FOBT content) and B3 content, as defined by the 2005 Gambling Act.
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GROSS WIN
Total customer stakes less customer winnings plus commission i.e. the amount of money left behind by the customer.
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MGD
From 1 February 2013, Machine Games Duty has replaced the dual tax regime of VAT and AMLD. MGD is currently charged at 25% of the gross profit generated from machine games.
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